Custom media intelligence, scoped to the question standard reports can't answer.
Our Client Success team scopes your brief and agrees the approach in writing, then a senior analyst builds a report around your brand set, your competitors, and your time frame.
Engagements run two to sixteen weeks, covering the Philippine media landscape in full depth.
No commitment. The first call is a scoping conversation with our Client Success team.
Some questions don't fit a template.
A standard sector report answers a standing question on a fixed cadence. It's the right tool most of the time, and our Report Library covers it.
For questions that fit standard reporting:
Browse the Report LibraryA running spreadsheet of your press mentions and three competitors. A daily report through a launch or crisis window. A segmentation study ahead of a strategy review. These need a stated brief and a report built specifically around it.
Find the brief that maps to your work.
Analyst-curated reports, filterable by industry and frequency. Start with the freshest below — or jump straight to a popular search.
Fast Food Giants: McDonald's and Jollibee Take the Lead
McDonald’s dominates Jollibee, KFC, and Popeyes in the media. See what the conversations are about these leading fast-food chains.
COVID-19 Dominates DOH Coverage
This report analyses the conversations related to DOH and finds that COVID-19 coverage is dominating. Click here to see the full report.
Tourism Resurgence: Sofitel Philippine Plaza Leads in Coverage
Sofitel Philippine Plaza Manila had the most coverage out of the four hotels analyzed in this report. See how Sofitel outshines its competitors in this report.
International Women's Month: Spotlight on Female Leaders
This report analyzes the conversations among Metro Manila Mayors. See what makes Quezon City Mayor Joy Belmonte the most talked about Metro Manila mayor.
Kawasaki Leads in Media Coverage
Kawasaki continues to establish itself as one of the leading motorcycle brands in the Philippine motorcycle industry. Click here to learn more about the report.
Nissan Named "King of EVs"
What makes Nissan a trailblazer for electric vehicles in the Philippines based on its media coverage? Click here to see the full media report.
Electrification in the Auto Industry: BMW Takes the Lead
BMW received the most media attention for its luxury electric vehicle, putting it ahead of its competition. Click here to see the full report.
Media Coverage Spotlight: Chery and Geely
In January, Chery and Geely had the most media coverage. Learn how these brands dominated the media conversations.
The FEU Tamaraws Win the Media Race
This report analyzes the conversations about the five top universities in the Philippines. Learn how FEU Tamaraws' conversations made FEU win the media race.
The Blue Eagles Soar Ahead of the Competition
The Ateneo Blue Eagles lead the pack with extensive media coverage, showcasing their triumphs in debate and basketball. Click here to view the detailed report.
Two ways we build custom reports.
Every custom report is scoped to your brief and your own brand set — narrower and more specific than an industry report, and built in the format that fits what you need.
Custom Excel reports
Spreadsheet-based reporting built around you and your competitors. Typical asks: a running spreadsheet of press mentions, weekly updates on you and your competitors, or daily reports during a launch or crisis window.
Custom PowerPoint / HTML reports
Presentation-format reporting for wider-scope questions — quarterly, bi-annual, or annual reviews, brand and market segmentation studies, and other analyses shaped around what you need.
From brief to deliverable, in four stages.
- 1
Brief
Initial conversation with Client Success to scope the question. No commitment required.
- 2
Scope
Written statement of work with timeline, format, and deliverable. Reviewed and signed before work begins.
- 3
Analysis
Active analysis phase. A senior analyst builds the report; Client Success keeps you updated throughout. Duration follows the scope.
- 4
Deliverable
Final report delivered in your preferred format via Client Success, with your analyst available directly for questions about the results.
About our industry reports.
What's the difference between a custom report and an industry report? +
Industry reports are broad, sector-wide, and published on a fixed cadence. Custom reports are scoped specifically to your brand set and question, with a timeline and deliverable format built around your brief.
How long does a custom report take? +
Typically 2–16 weeks from signed scope to delivery, depending on the complexity of the question and the depth of analysis required. Straightforward briefs move faster; multi-market or historical work takes longer.
What formats do custom reports come in? +
Delivered as an Excel report or a PowerPoint/HTML report, whichever suits how you'll use the findings. Format is agreed in the written scope before analysis begins.
Do I need an existing MMI subscription to commission a custom report? +
No — custom reports are commissioned independently of a MediaWatch subscription, though existing subscribers get priority scheduling.
How is a custom report priced? +
Pricing is calibrated to the scope — timeline, data depth, and analyst hours required. You'll receive a written quote after the scoping call, before any commitment.
For the questions that demand more than a dashboard.
AMEC member. Measurement aligned to AMEC's Barcelona Principles. PhilGEPS-registered for government procurement.